منع إيلون ماسك من شراء منصة تويتر وتحايله
قدم Elon Musk عرضًا بقيمة 43 مليار دولار للحصول على منصة عبر الإنترنت مع انتقاله السريع إلى Twitter ، ظل Elon Musk يشغل سوق الأوراق المالية وعالم الشبكات الاجتماعية لعدة أيام.
قرر في البداية الانضمام إلى مجلس إدارة Twitter ، ثم أصبح أكبر مساهم في الشركة ثم أعلن استقالته من هذا الأمر.
تنص وثيقة مقدمة إلى لجنة الأوراق المالية والبورصات الأمريكية على أنه من خلال هذه الوثيقة فرفض الانضمام إلى مجلس الإدارة وغيرها من إجراءات من حق ، Muskايضا له الحق في يبيع أو شراء الأسهم الأخرى المصنفة على أنها “عادية” وقد يقود أيضًا مناقشات حول مواضيع مختلفة في مجلس الإدارة “دون قيود”.
لكن لم يتوقع أحد القصف النهائي. حيث قدم Elon Musk عرضًا بقيمة 43 مليار دولار للحصول على المنصة عبر الإنترنت.
قفز سعر سهم Twitter فور صدور تقرير الاستحواذ، ولدى Musk أكثر من 80 مليون متابع على المنصة وتحدث عن التغييرات التي أجراها على Twitter في الماضي. قال ماسك إنه سيعيد النظر في وضعه على تويتر إذا تم رفض عرضه.
في وقت سابق من هذا الشهر ، أعلن عن شراء حصة 9.2٪ من رأسمال منصة تويتر. ووعد بعدم زيادة مساهمته بنسبة 14.9٪. بعد الاستحواذ على ما يقرب من 73.5 مليون سهم من الأسهم العادية.
يمكن أن يتعاون ماسك مع صندوق استثماري لإجبار تويتر على تنفيذ أفكاره ، أو حتى الموافقة على بيع المنصة لمجموعة أخرى.
حسب قول المحللة من شركة كرييتف ستراتيدجيز كارولينا ميلانيسي “ماسك ما كان ليتبع القواعد أبداً، إذ إنّ الأمر لا يناسبه”.
في وقت إعلان احتمالية انضمام ماسك إلى مجلس الإدارة قام أغراوال بوصفه بأنّه “شغوف جداً باستخدام الشبكة وناقد شديد لها”، وأن “هذا بالضبط ما نحتاجه”.
قال دان أيفز المسؤول عن شركة الامن الالكتروني “القصة الخيالية التي يأتي فيها ماسك لإنقاذ تويتر تتحوّل إلى معركة بينهما على طريقة مسلسل لعبة العروش”.
كان قرار إيلون نوعًا من المقامرة. في الأسبوعين الماضيين ، أظهر مدى نشاطه ولم ينس أبدًا انتقاد الشركة التي يعد الآن المساهم الرئيسي فيها ، من خلال المنتج الخاص بالشركة.
ويتبعه 81 مليون مستخدم على تويتر. لذلك ، فهي فعال للغاية. ومع ذلك ، أصبح هذا مصدر إلهاء كبير لموظفي تويتر ، وربما بفضل الشائعات ، طلب باراج أغراوال ، المدير العام للشبكة الاجتماعية ، من موظفيه التركيز على هذا التناقض.
ستجلب مشاركته النقد إلى Twitter. ومع ذلك ، فإن قبول عرضه عقد الوضع. بالإضافة إلى تهديدها بالتخلي عن حصته إذا لم يتم قبول عرض الاستحواذ على المنصة من طرفه كليا، فقد يرتفع سوق الأسهم. يذكرني بما فعله عندما شجع على شراء العملات المشفرة ، ثم أعلن أنها غير مجدية. أدى موقعه إلى انهيار أسعارها.
كان موقع تويتر في دائرة الضوء منذ أن حظره الرئيس السابق دونالد ترامب في أوائل عام 2021.
لقد حددت العديد من الأهداف العامة حول ما يراد تحقيقه وما يريدون أن يكونوا كقاعدة، في نهاية 2023.
بالنسبة إلى Twitter، يمكن رؤية الأداء من حيث الدخل وقاعدة المستخدم في عام 2021.
تشير الأرقام إلى أن الربح يعمل بشكل جيد للغاية. يبدو أن Twitter في الطريق للوصول إلى هدف 7 دولارات ونصف الدخل لعام 2023.
ولكن عندما يتعلق الأمر بنمو المستخدم، فهذه نقطة مثيرة للجدل. ليس من الواضح أن الموقع سيحقق هدفه المعلن، وسيكون ثلاثمائة خمسة عشر ألف مستخدم نشط كل يوم في نهاية 2023.
إذا كانت علاقات المجلس ودية، فقد استفادت من إيلون وشهرته لتوفير المدفوعات لنمو تويتر.
ولكن تحت جميع الدراما اليوم، تتطلع الشركة إلى الأمام. وضع قناع إيلون ماسك مرة أخرى تحت المجهر، في حين أغراوال ترك فقط لبضعة أشهر في منصبه وألان يواجه أول عقبة كبيرة له.
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